Ikea Cozy | Molnart

For IKEA's winter campaign, I designed an AR experience showcasing the MOLNART light. It lets users create their own cozy light compositions, adding a warm, personal touch to their homes.

I used light rays and a 3D bokeh effect to add immersivity to the effect. Filming at IKEA stores, we captured how this blend of tech and decor brings a new level of coziness to the user.